BRANDING / LOGO
THE DAILY FARE LOGO
Northern-born songwriters Alissa Abeler and Hannah Smith joined creative forces to form the duo now known as The Daily Fare. They came to me and told me they wanted a logo that looked like a bus token (fare). We have incorporated the stamped coin look into all aspects of their merchandise (shown below).
Their sound has been compared to First Aid Kit, The Milk Carton Kids, and The Civil Wars.